Job hunting is now more complicated than answering traditional newspaper adverts and social media can play an effective role in finding the right job. But social media is often fraught with difficulties and pitfalls so here are a few pointers as to how to use it properly.
LinkedIn can be a powerful tool so spend some time creating an interesting, positive profile and let people knows you are looking for work. Re-post at least twice a week, inserting other interesting content in between. Use LinkedIn to research potential recruiters – it always looks good if you have done your research.
Similarly, Twitter has been known to be a successful place to find work and if you carefully follow some potential employers you may pick up news about vacancies and gain an insight into their business.
One huge mistake people often make is having an open profile on Facebook. It is pretty standard now for employers to search Facebook for people who have applied for jobs. Inappropriate pictures or remarks could very much count against you. Set your profile to friends only.
Again, be careful what you tweet on Twitter, it is good to convey your personality but ensure your remarks are not offensive or rude.
Lastly, don’t forget to Google yourself, this will give you a good idea of your digital footprint and you can amend any bad points before you apply for jobs.
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